Media Library
A media library
for every image, video, and asset.
Syncra's media library gives your team a single, searchable home for images, videos, and brand assets — so you never waste time hunting for the right file again.
Build your team's visual library inside the tool where posts are created — so images, videos, and brand assets stay tagged, searchable, and one click from every composer.
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Your assets are scattered everywhere
Images in Google Drive. Videos in Dropbox. Brand logos in someone's downloads folder. When your media lives in five different places, creating a post takes twice as long because half the time is spent finding the right file.
How Syncra's media library works
- 1
Upload your media
Drag and drop images and videos into the library. Bulk uploads are supported so you can add an entire shoot in one go.
- 2
Tag and organise
Add tags, group by campaign or client, and let your team find exactly what they need with a quick search.
- 3
Attach to posts
When composing a post, pull media directly from the library. No downloading, re-uploading, or switching apps.
- 4
Keep your library current
Archive outdated assets and pin evergreen files. Your library stays clean and your team always grabs the right version.
Media Library capabilities
Bulk upload
Upload dozens of images and videos at once. Drag and drop or select from your file system — both work.
Tagging and search
Add tags to any asset and find them instantly with keyword search. Filter by tag, file type, or upload date.
Shared across your team
Every asset is available to your entire workspace. No sharing links, no permission requests, no duplicates.
In-composer access
Attach media to any post directly from the library without leaving the composer. One click, no re-uploads.
Why teams choose Syncra for this
The problems the old way creates, and how Syncra handles them instead.
"Our campaign images live in Google Drive and our videos live in Dropbox, so every post takes ten minutes to assemble."
Your media lives in Syncra, next to the composer. One click attaches the right asset to the right post. The ten-minute 'where is that file again?' routine disappears because everything is already in the workspace where the work happens.
"We always post an outdated version of the logo because nobody knows where the latest one is."
Pin evergreen brand assets — logos, standard headers, reusable templates — so your team grabs the approved version every time. Archive old versions instead of leaving them in the library to confuse future posts. One canonical source, visible in the composer, used by everyone.
"Our designers hand off files in a shared folder we have to hunt through."
Designers upload directly to the workspace library. Tag by campaign, by client, by format. The social team finds exactly what they need with a tag filter and a keyword, not a folder spelunking expedition into a 'FINAL-final-v3-USE-THIS-ONE' directory.
"We manage six client brands and the risk of using the wrong logo in the wrong post keeps our team up at night."
Each client workspace has its own completely separate media library. There is no cross-workspace asset pool. It is structurally impossible to attach client-A media to a client-B post. The system is on your side.
What makes Syncra different
Library that lives inside the composer
Most tools have a file list somewhere and a composer somewhere else. In Syncra they are one screen. Pick an asset, attach it, keep working — no tab switching, no context break, no download-and-reupload cycle.
Tags, folders, pins, archives
Four complementary organization tools, not one forced hierarchy. Tag for cross-cutting attributes (campaign, format, style). Folder for structural grouping. Pin the evergreens. Archive the stale. Your library stays clean without anyone spending a Friday sorting.
Platform-aware validation at publish time
Each platform has its own image dimensions, video length limits, and file-size caps. Syncra validates your media against the target platform when you schedule, not at 7am when the post fails. If Instagram will reject it, you know before scheduling, not after the miss.
Workspace isolation for agencies
Each client gets a fully isolated library. No shared asset pool. No cross-workspace attach. The structure prevents the worst mistakes before they can happen.
What you get inside Syncra
The product details behind a calm workflow.
Drag-and-drop bulk uploads
Drop an entire shoot folder on the library and walk away. Uploads happen in parallel, progress is visible, and the interface stays responsive while files land.
Tagging, folders, and search
Tag assets with any keyword — campaign, client, format, style. Group into folders for structural grouping. Full-text search finds assets by tag, filename, or note.
Pin evergreens, archive the rest
Pin your logo, your hero template, your standard headers — they stay front-and-center. Archive old campaign assets so the library stays clean without losing history. Archived items remain searchable.
In-composer picker
Attach media to a post without leaving the composer. The picker shows recently-used assets first, then lets you search or filter. One click, no re-upload.
Per-platform validation
Before a post is scheduled, Syncra validates the attached media against each target platform's requirements. Instagram video too long? You know at schedule time, not post time.
Workspace-scoped storage
Each workspace has its own library with its own storage quota. Agencies keep clients fully separated. Solo users get their own calm little library without anyone else in the way.
The media library is not the most exciting feature in a social media tool. It is also the one your team touches most often, every day, multiple times per post. A library that is a little worse costs your team minutes every day, which is hours every week, which is a meaningful share of their creative capacity spent on file hunting instead of work that matters.
Syncra's library is built for how social teams actually work — messy inputs from multiple designers, reusable evergreen assets, campaign-specific bursts, clients who need to stay separated. The interface is calm, the structure is flexible, and the composer integration means assets live one click from the place they will actually be used.
Storage scales with the plan. Each workspace is isolated. Every asset is searchable. Nothing fancy — just a good library that disappears into the workflow, which is what a good library is supposed to do.
Who benefits most
Social media managers
Stop hunting for assets across drives and folders. Every image and video your team needs is in one place.
Agencies
Keep client assets separated by workspace and ensure your team always uses the latest approved media.
Content creators
Build a personal library of go-to visuals and templates so you can create posts faster.
Frequently asked questions
Start managing your content with Syncra.
Join the social media teams who use Syncra to plan, approve, and publish content without the chaos.